
Make Sponsored Product
work in sync with Site Search
Semaia ensures every sponsored product ad is triggered by the same search terms your shoppers actually use — increasing relevancy and improving retail media performance.
20+
Search terms per SKU
AI
Semantic Matching
0
Set Up Changes Required
The problem? Retail Media teams and eCommerce teams often speak different languages...
Retailers invest heavily in ecommerce relevance — taxonomy, search optimisation, and navigation. Retail Media advertisers, however, are often left guessing which search terms to target in their Ad platform.
Misaligned Sponsored Products
Sponsored products that don't align with organic search results
Inconsistent Experience
Inconsistent shopper experiences across paid and organic
Manual Keyword Research
Manual keyword research and back-and-forth with advertisers
Slower Campaign Setup
Slower campaign setup and underperforming ads
!
The solution? Semaia - turn relevance into revenue
Semaia connects your product catalogue with your real shopper search terms, using semantic AI to ensure paid and organic results work together — not against each other.
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Retail Media campaigns reflect true ecommerce relevance
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Advertisers start with pre-validated, retailer-approved search terms
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Less friction, faster activation, better outcomes

Key benefits
Improved Sponsored Product relevancy
Faster, easier advertiser onboarding
Improved shopper experience
Stronger eCommerce alignment
Reduced campaign approval timelines
More performant advertiser campaigns
Simple. Powerful. Effective.
Make Sponsored Product ads work in harmony with your ecommerce strategy — and make it easier for advertisers to succeed. Contact us today!